Connect with purchase ready consumers at scale
73 M
unique visitors come to Yelp every month
86%
of searches on Yelp are for a product or service, not a specific business
83%
of users hire or buy from a business they found on Yelp
- Comscore Media Metrix®, monthly average for 2022
- Yelp Internal Data, January 2021
- Based on a survey conducted by Yelp in August 2022. Methodology used ComScore demographics and people who reported having used Yelp in the prior 3 months
Over 7.7B annual searches
in various categories from restaurants to
home services
4.8 B
Having Fun
Restaurant, Food & Nightlife searches & pageviews
2.9B
Getting It Done
Auto, Retail, Home Services
searches & pageviews
- Yelp Internal Data, Searches and Page Views, 2021
Who will you reach?
People come to Yelp to make spending decisions about everything from mechanics to hair salons to restaurants and more.
People looking to visit:
People looking to buy:
People looking to hire:
- Rose is hungry and wants a quick bite before work.
- She hops on the Yelp app to find a restaurant that serves breakfast early in the morning.
- She spots a cafe within a couple blocks and maps directions.
- James needs to buy a nice gift for his 7th wedding anniversary.
- He looks on Yelp for shopping nearby and decides to check out products on a website of a clothing store.
- After browsing the site, he discovers the perfect gift and orders it online.
- Christina woke up this morning to find her ceiling leaking.
- She types “plumbing” in the Yelp search bar and several companies offer online quote requests.
- She requests a quote through Yelp and books a plumber to come to her house that day.
Yelp is the #1 lead source for local businesses
Challenge:
Heating & air company Absolute Airflow tasked their digital agency with finding solutions to convert more leads, optimize their budgets, and improve customer communications.
Results:
Through their Yelp partnership, their agency improved Absolute Airflow’s Yelp Ads and implemented a message response strategy on the platform, resulting in:
● Over 150 more jobs booked from Yelp per month
● A 77% increase to $2.5 MM in Yelp-attributed revenue
● 10:1 return on Yelp investment
- ServiceTitan & Yelp Internal Data, April 2020 - April 2021
Start reaching more
consumers now
Ready to advertise?
We’d love to learn more about your business goals and get you set up for success.
